Can I haven’t a second to chill out, binge the most recent movies on Vogue’s YouTube channel and eat the pasta salad my Italian mom painstakingly ready for me?! I took a mere fifteen minute break from work at present and BOOM—Kylie Jenner introduced an entire new enterprise endeavor. Does she ever sleep?!?! I, for one, gained’t till I know all the things there’s to learn about Kylie Swim.

It’s no secret that the youngest KarJenner is aware of a factor or two about booming companies. She turned her personal obsession with overlining her lips into constantly-sold-out lip kits, then expanded to create one of many best-selling magnificence manufacturers within the biz. Kylie Cosmetics isn’t her solely profitable firm, both—Kylie Skin is equally worthwhile, and each manufacturers helped Jenner grow to be the (controversially dubbed) Youngest Self-Made Billionaire within the World.

For fairly a while now, rumors have been swirling about what’s subsequent for Jenner by way of new companies. She’s hinted at Kylie Baby, which is both a line of youngsters’s clothes or baby care merchandise. Meanwhile, many are nonetheless ready patiently for Kylie Nails, the trademark for which was filed again in 2020.

The solely model I didn’t see coming? Jenner turning her penchant for a sexy bikini into Kylie Swim. But apparently, that’s what’s subsequent.

Real ones know that Jenner filed for the Kylie Swim trademark again in May 2021 (yep, she works quick!). Ever-so-casually, Jenner selected Tuesday, August 17 to take to her Instagram and submit in a yellow-and-pink wrap-style monokini and tag a brand new model: @KylieSwim. Of course, her followers went positively wild, with the account gaining nearly 300 thousand followers in about 4 hours.

The solely factor on the Kylie Swim web page is similar picture of Jenner, this time with the caption “coming quickly…”

If, in contrast to me, you’re a spiritual viewer of Jenner’s Instagram Stories, you most likely came upon yesterday that Kylie Swim was a factor. “engaged on @kylieswim and I can’t wait to share,” she captioned a selfie of her in the identical swimsuit that now lives on her grid. She went on to submit a peek at some behind-the-scenes polaroids and a zoomed-in shot of herself in a pink one-piece.

From what we’ve seen to this point, we are able to assume the primary drop options a number of shiny neons and cut-outs—and likewise that there shall be cover-ups! I spy a pink-and-orange printed sarong within the prime left nook of her Stories.


Courtesy of Kylie Jenner/Instagram.

Of course, Jenner just isn’t the primary in her household to present swimwear a go. Khloé Kardashian’s Good American makes some killer swimsuits, with a formidable dimension vary as much as 5XL. Kim Kardashian’s SKIMS intimates and loungewear additionally goes as much as 5XL, so I’m preserving my fingers crossed that Kylie Swim shall be equally inclusive.

Is it a bit of bizarre to launch a bikini model on the finish of summer time?! Yes, however for all we all know, Jenner solely dreamed up the thought in May. Like all of her enterprise endeavors, I know Kylie Swim shall be a smash hit, so catch me turning on Post Notifications on Instagram whereas I anticipate her to present us some extra data. Summer’s not over but, folks!

StyleCaster newsletter


Leave a Reply

Physical Address

304 North Cardinal St.
Dorchester Center, MA 02124